Tamil Film Digital
Promotions Campaign
Led end-to-end digital promotions for 30+ Tamil films at UV Communications, independently delivering successful movie campaigns across social platforms.
- Designed film posters, memes, and promotional video edits for each release
- Managed official social media pages — scheduling, community management, growth
- Coordinated with influencers and drove audience engagement pre and post release
- Delivered independent campaigns with high-engagement social reach
89.4 Tamil FM
Digital Promotions
Managed the official social media handles and web presence for 89.4 Tamil FM, significantly boosting listener engagement through creative content and video production.
- Managed official social media accounts & daily content calendar for the radio station
- Designed creative promotional posters aligned with on-air programming
- Edited promotional videos and reels to enhance audience engagement
- Maintained web presence, driving significant listener growth online
Multi-Platform
Media Management
Executed comprehensive online marketing campaigns across multiple platforms — from content creation to performance analysis — strengthening brand presence and audience relationships.
- Managed multi-platform social media accounts
- Created blogs, posters & promotional creatives
- Produced video content for marketing campaigns
- Analyzed campaign performance & prepared reports
- Audience engagement & community management
- Strengthened overall brand presence online
South India Creator
Strategy & Management
Managed relationships with 15,000+ South Indian creators — influencers, dancers, vloggers, and academies — across Rizzle, Josh, Moj and ShareChat platforms.
- Onboarded new creators & guided platform growth strategies
- Planned and executed creator campaigns and contests end-to-end
- Acted as key liaison between creators and platform teams
- Improved engagement, retention & creator satisfaction across South India
Cre8r Media ×
Tata Motors Campaigns
Worked as Strategist at Cre8r Media for Tata Motors, leading South Indian creator strategy and large-scale campaign execution across multiple platforms for vehicle launches.
- Led South Indian creator strategy for Tata Motors vehicle campaigns
- Conceptualized carousel & influencer campaigns across platforms
- Built and nurtured a strong, loyal creator ecosystem for the brand
- Coordinated on-ground activations to onboard new South creators
- Delivered multiple large-scale campaigns with high engagement & brand impact